The Legends who paved the way
Story courtesy of - Zilizopedwa Band
The band had seven talented musicians, whose melodies capture the soul of Kenya. Their music is authentic, vibrant, and diverse, reflecting the rich culture and history of their homeland. They are Zilizopedwa Band, and this is their story.
Starting their musical journey in the 80s, a decade of creativity and innovation in the music industry. They used real instruments, analog equipment, and recording studios to craft their unique sound. They poured their heart and soul into every song, creating music that resonated with their local audience. The five men and two ladies band, of course had a bigger dream: to share their music with the world. They wanted to reach listeners across continents and oceans, who could appreciate their art and connect with their message. They wanted to make an impact on the global stage.
However, achieving this dream was not easy. Back then, the world of music distribution was very different from what it is today. Zilizopedwa Band had to depend on publishing companies to help them distribute their music internationally. These companies were the gatekeepers of the music market, and they had a lot of power and influence. The process of getting music from Kenya to the world was complex, time-consuming, and costly. It involved outsourcing mastering, processing, cutting, packaging, and shipping vinyl records, which were then sold to music stores or played on radios. The journey from recording to listening was long and uncertain, filled with challenges and risks. Few are the time these resilient founders of this industry succeeded. Their music eventually crossed borders and oceans, reaching listeners in Europe, America, Asia, and beyond. Their songs were played on radios, and they would get gigs in concerts.
Today, the music distribution landscape has changed dramatically. Thanks to digital distribution, artists can now distribute music online in minutes, reaching millions of listeners around the world. Platforms like Amazon Music, Apple Music, Deezer, Tidal, and more offer artists a wide range of options to showcase their music to a global audience. Newwell for Artists is one such platform that helps artists turn their music into money through digital distribution. The smart music distribution app allows artists to upload their tracks in any, genre, or language, and distribute them to hundreds of platforms with one click, while transparent and fair revenue share model, where they can earn royalties from every stream or download of their music. Newwell for Artists also provides artists with real-time analytics and insights on their performance and earnings.
As a music consultant, I want to share this message with Zilizopedwa Band and all aspiring artists: we owe a lot to those who came before us. They paved the way for us by enduring the hardships and challenges of an industry that has evolved significantly. In the digital age, we have amazing tools at our disposal that make music distribution easier and faster than ever before. We have the opportunity to reach a global audience with our music in a matter of minutes. We have the power to create a musical legacy that transcends borders.
But let's not forget the passion and perseverance that drove artists like Zilizopedwa Band. Their dedication, resilience, and unwavering love for music inspired us to follow our dreams. They put in the time, and their music reached the world. Today, we have the privilege of standing on the shoulders of giants who made history with their music. Let's honor their legacy by creating music that touches the hearts and souls of listeners worldwide. Let's use Newwell for Artists to share our art with the world.
When you see them say we said Hi.
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